Tiktok Shop
Resource Center

Social Commerce: 101

Social Commerce: 101

Looking For a TikTok Shop Invite Code?

We are currently assisting US brands in onboarding to TikTok Shop, provided that they meet the necessary qualifications. To sign up, please use the form below.

Exclusive Free Content

Enter your details below to get instant access to our free videos, guides, and tips to learn how to manage your TikTok Shop, Content & Branding!

Using SKU IQ to sync TikTok Shop with an eCommerce website

SKU IQ Key Features: Catalog Sync, Quantity Sync and Order Sync

How to test a product order from TikTok Shop (making sure it syncs with your Shopify)

How to Push a New Shopify Product into Your TikTok Shop with SKU IQ

How to connect your TikTok Shop and Shopify using SKU IQ

What’s the difference between the Seller Shipping and the Platform Shipping Options on TikTok Shop?

Building Content for TikTok Shop: Video + Livestreams

Meet Allie Appleton TikTok Creator at SKU IQ

Types of Advertising: Direct & Non-Direct

Benefits of Short Shoppable Videos

How To Make The Most of TikTok Analytics

How to Name Your Products in TikTok Shop

Understanding TikTok Shop’s Affiliate Program PART 2

Understanding the TikTok Shop Affiliate Program PART 1

What is a Hook and Why is it Important?

How To Find Trending Audios

How Merchants Can Utilize Content Creators on TikTok Shop Part 3

How Merchants Can Utilize Content Creators on TikTok Shop Part 2

Technical Setup Guide

Get Started with TikTok Shop

This article covers a few things you'll need to do on your TikTok Shop Seller's Center & on Shopify prior to connecting to SKU IQ

Onboarding & Setup for TikTok Shop

This article will show you how to connect your TikTok Shop and Shopify to SKU IQ to sync your orders!

How to Upload Products to TikTok Shop

If you choose to skip uploading products to TikTok Shop during setup, you can still upload products manually!

TikTok Shop Blog


TikTok Shop allows businesses to create a storefront within the TikTok app where they can display their products and offer users a seamless shopping experience. Users can browse through products, view product details, and make purchases without leaving the app. The feature is integrated with popular payment providers such as Shopify, making it easy for businesses to manage their inventory and transactions. Access to this feature depends on location and other requirements determined by TikTok.

TikTok Shopping is a feature that allows businesses to showcase their products and sell them directly to users on the TikTok platform. According to their website, they say TikTok Shop is for Sellers, Creators, Partners, and Affiliates.

However, not everyone can use TikTok Shopping. There are some requirements for using this feature:

  • Businesses

Only businesses can use TikTok Shopping. This means that individual users cannot use this feature to sell their own products. To use TikTok Shopping, you need to have a TikTok Business Account. If you don’t have a business account, you can easily create one by following the steps outlined by TikTok.

  • Eligible Countries

TikTok Shopping is currently available in a limited number of countries. As of September 2021, it is available in the Canada and the United Kingdom and is launching soon in the US. TikTok plans to expand the feature to other countries in the future, so keep an eye out for updates.

  • Compliant with

TikTok’s Policies
To use TikTok Shopping, businesses need to comply with TikTok’s policies and guidelines. This includes adhering to advertising policies, community guidelines, and other rules outlined by TikTok.

TikTok Live Shopping is a feature that combines live streaming with e-commerce. It allows businesses to sell products in real-time during a live stream, creating an interactive shopping experience for users on the platform.
With TikTok Live Shopping, businesses can promote their products and offer users a chance to buy them while watching a live stream. Users can purchase products directly from the live stream, without leaving the app.

TikTok previously had two different professional account types, Business and Creator, that were distinct from the standard personal account.

However In 2021, they merged the personal and creator accounts, giving all users access to creator-specific tools. A personal account is by default created as a creator account. Just like businesses, creator accounts for individuals can be verified by TikTok.

Personal accounts for individuals also have access to several creator-specific programs, like Creator Next, which allows creators to monetize as they grow their communities that differ from all that is offered to business accounts.

Both business and creator accounts can also access the Creator Marketplace. This platform connects business accounts and creators looking for collaboration opportunities within the network.

You can access the TikTok seller center directly here: https://seller.tiktok.com/

TikTok Live Shopping can be integrated with popular e-commerce platforms such as Shopify with SKU IQ, making it easy for businesses to manage their inventory and transactions across platforms.